Sneakerness Milan just got an extra boost of adrenaline, thanks to the epic partnership with Monster Energy Drink! This collaboration brings a new level of energy to the event, blending the vibrant sneaker culture with the bold, high-octane vibe that Monster is famous for. It’s more than just a drink sponsor—Monster is fueling the Sneakerness experience, making sure every attendee stays energized for the non-stop action.
From custom Monster-themed sneaker drops like the stunning Monster x AF1 by Manpxwerr, to the electrifying Monster Energy booths set up around the venue, this partnership is a perfect synergy of street culture and edgy branding. Attendees can swing by to grab an ice-cold can, chill in the Monster lounge, or even participate in exclusive contests for a chance to win custom kicks and merch.
“The energy of the sneaker community matches what we do at Monster,” a rep from Monster Energy shared. “It’s all about pushing boundaries and standing out, and that’s exactly what you see here at Sneakerness Milan.”
With Monster Energy Drink at the heart of the event, the Sneakerness experience has been cranked up a notch, making sure everyone stays hyped for the panels, sneaker drops, and live events. Whether you’re here to grab exclusive sneakers or soak up the culture, Monster’s got your back—keeping you powered up as you chase down your next holy grail!